HomePerformanceCoachingWhy Are You Resistant To Coaching?

Why Are You Resistant To Coaching?

  • March 4, 2016
  • Posted by: Jeffrey Summers
  • Categories: Coaching, Growing Your Business
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Despite business Coaching’s proven track record of success, some people resist using a coach themselves. Their resistance or skepticism is often rooted in misconceptions about what business coaching is all about. The most common myths I hear about coaching include:

  • Coaching is for people who cant do it alone
  • Coaching will make me appear inadequate to my peers or team
  • Coaching is a punitive measure for under-performers
  • Coaching is too much like counseling
  • Coaching is time-consuming
  • Coaching is expensive

While these are all valid concerns, the Return on Investment (ROI) from hiring a coach warrants serious consideration.

A study which compared training alone to coaching and training found that training alone increased productivity by 22.4% & training plus coaching increased productivity by 88%.



Author: Jeffrey Summers
For four decades, my coaching, consulting, public speaking, workshops, management team retreats and articles have helped thousands of hospitality leaders worldwide, build successful businesses. The Summers Hospitality Group is a global full-service hospitality consulting firm best known for its unique results-driven, strengths-based system for developing extraordinary leaders and demonstrating the performance impact they have on their organizations.